Dr Jonathan AJ Wilson is an academic in the Business School at the University of Greenwich, London; he is also editor-in-chief of the Journal of Islamic Marketing. He’s from Manchester, and likes manga, matcha, maguro, kendo, coffee, rugby, rendang, marzipan and guitars.
Discover a flourishing global sub-culture of Muslim fusion and creative expression – calligraff bléd’art: wildstyle hip-hop Arabesque Franglais fusion-chic.
Why it's worth distinguishing your online presence as a “personal brand”.
He might not be hiding in the shadows like Banksy, but eL Seed is still a hard man to pin down.
Jonathan Wilson finds out he is not the only one interested in Halal food.
Ponder the origins of “cool” before tackling the tough task of getting a gift for Mister Mipster, the guy who knows it all.
Long a challenge for people with varied dietary needs, the land of the rising sun is slowly shaking its reputation as a culinary minefield.
So you’ve finished university. What’s next? An avid academic examines the pros and cons of a career in academia.
What will tomorrow bring, and how will it shape our everyday lives?
Jonathan Wilson examines the Mipsters sub-culture as he speaks to Abbas Rattani, one of the creators behind the viral video.
They have the power to illuminate or obfuscate; to unite or divide; to empower or shun – so we'd best choose our words carefully, writes Jonathan Wilson.
Muslim female fashionistas are the talk of the town these days. Jonathan Wilson wants to know where the men are.