New beauty and cosmetic labels are revolutionising the industry, delivering a range of cosmetics that do at least twice the job now. JT shares her bag of tricks.
In a perfect world, women would be able to eat as much as we like without putting on a single pound and enjoy a lifetime supply of our favourite brands, free of charge. Wearing stilettos wouldn’t hurt, either.
But while some things will clearly remain a fantasy, shorter days and longer working hours have quickly become a reality for many modern women. From breakfast meetings and conference calls with clients to picking up the kids from the in-laws and ferrying them to various activities over the weekend, the very last thing we need to be fussing with is our makeup.
Very few of us are blessed with a flawless complexion, barely-there pores and taut skin. The vast majority of us have a blemish, a scar and a line or two that we pray in all honesty, each night, will disappear. But as we layer on the creams, primers, foundations and powders while keeping an eye on the time, we wonder: wouldn’t the world be a much better place if there were only one product that could do it all?
Sound a little too far-fetched? Gladly, not anymore. From foundations with vitamins to three-in-one face, eye and lip tints—and even lip glosses that help cut inches from your waist—makeup has never been more efficient.